- Introduction
- Who is this for?
- 1. What does a design leader do?
- 1.1. Vision
- 1.2. Strategy
- 1.3. Culture
- 1.4. Systems
- 1.5. Teams and People
- 1.6. Advocacy
- 2. Rituals
- 2.1. Design Reviews
- 2.2. Visual 15:5
- 2.3. Essential Journeymaps
- 2.4. Walking the Store
- 2.5. Retro
- 2.6. Critique
- 2.7. Design Warm-ups
- 2.8. Product Teardowns
- 2.9. Inspiration Boards
- 3. Hiring and Scaling Design Teams
- 3.1. Resourcing Models
- 3.2. Be kind
- 3.3. Rubrics
- 3.4. Phone Screens
- 3.5. Case Studies
3.6. 1:1 Interviews
- 4. Developing People
- 4.1. Effective 1:1s
- 4.2. Goal setting
- 4.3. Shadowing
- 4.4. Skill Assessments
- 5. Growing Design Leaders
- 5.1. Why Design Leadership Matters
- 5.2. 1:1s with People Leaders
- 5.3. Writing an ABOUTME
- 5.4. Communication Plans
- 5.5. Talking Points
- 5.6. Conversation Modeling
- 5.7. Brag Docs
6. Systems
6.1. Design Systems
6.2. Research
6.3. Quality